Click, click … web design part 2

I have finished reading Don’t Make Me Think by Steve Krug. Further to my earlier observations (see previous blog post), I wanted to share a few more comments regarding this book.

 

The point that really struck home for me was the notion of visual hierarchy. Web sites must be designed to enable the end user to quickly identify what is most important, relevant and least important on a page with great ease. Design elements that impact this include layout strategy, fonts, graphic use and colour schemes and choices. 

 

Just as important is the concept of what is NOT there on the page. Many web pages need a serious decluttering to achieve a better presentation and flow of information ~ important content vs. detractors ~ function vs. confusion. There are many good examples illustrated in the book.

 

Graphics are more that ‘just graphics’. They really do need to relate to real world uses to reinforce function to the end user. An example of this is the use of tabs. People know what tabs are – they divide, different information is contained behind different tabs. Tabs provide high level organization on websites because people can easily identify with the concept of how they function.

 

Steve outlines some great strategies around the whole design (check out the ‘truck’ test section and the notion of testing and validating before ‘going live’. 

 

All in all, this is a very informative book well worth the read! 

 

~ Mark

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